Germany’s bid to host the Olympic Winter Games in 2018


A unique Air Entertainment production of a different kind. For Germany’s campaign to stage the Winter Games in 2018, we created large pictogram figures that depicted all the Olympic winter sports disciplines. In a concept that we developed together with our client, each figure was made up of many small balloons that were combined to form the impressive flying pictograms. The highlight of the show was the awe inspiring moment when all 15 pictograms rose up simultaneously to fill the sky above the arena.


  • Date: June 2011
  • Location: Allianz Arena, Munich, Germany
  • Summary of work: design, construction and on-site set up of 15 flying pictogram figures
  • Client: Kogag GmbH, Wuppertal, Germany